A Non-Existing Product Linel
Client had a concept, product did not exist.
The only image here that is "real" is the photo of the desert mountains used as a background.The outdoor power cabinet was digitally rendered from a line drawing and even the concrete pad it is standing on is not actually what it seems. The pad is a piece of concrete brick we used, photographed it, and digitally manipulated the images for realism.
The amazing thing about this creation was that, at the tradeshow, Argus received orders for this power cabinet, which did not exist. Needless to say, many nights were spent designing and completing the '''concept'''.